First cleaning, now fashion! Is Mrs Hinch about to launch a bargain clothing line?

We called it...

Laura Sutcliffe

OK, it's official, Mrs Hinch has taken over the UK. Fresh from her appearance on This Morning last week, and her sellout book signing at Lakeside Shopping centre, it seems like everyone wants to be apart of the #hincharmy right now. We've been following what beauty buys Sophie Hinchliffe has been using, and what clothes the Instagram sensation has been wearing, and we have to say, her wardrobe is brimming with 'bargs'. Despite the fact the blonde beauty is now a best-selling author, she just loves to keep it real and some of her favourite items cost under £25. Yes, really!


Mrs. Hinch wore a top by In The Style on This Morning

On This Morning, the Essex-born star wore a polka dot top from In The Style - the online site with purse-friendly fashion staples. The mother-to-be wowed viewers in her black and white polka dot, square-neck top, which set her back just £21.99 from the brand and she teamed with a black column skirt that hugged her adorable baby bump.


£21.99, In The Style

At her book signing at event at Lakeside (Essex's most famous shopping centre, FYI) two days later, the 29-year-old dazzled in a black and pink crop top that had statement sleeves and a sweetheart style neckline. Also from In The Style, the silky-soft number costs £19.99 from Suzanne Jackson's range and although it's sold out, there are some other alternatives still available.


Mrs. Hinch @ Lakeside shopping centre with Hincher Joanne Warren and baby Jessica

And on Monday evening, the blonde beauty chatted to her 'Hinchers' on Instagram Stories and was wearing the cutest top - which once again, came from In The Style. The camel 'Teddy Fur Crop' jumper comes in at just £21.99 and there are a few sizes left. 


Mrs. Hinch also wore this top from the online brand

Here at HELLO! HQ, we have a feeling the cleanfluencer might have a collaboration happening with the brand, what do you think?


Sophie wore a fluffy teddybear top on her Insta Stories - also by In The Style

She has worn In The Style three times in under a week and we predict she could have the same effect with fashion that she does with Zoflora.


£21.99, In The Style

If we are right, and she takes an ambassador role with the budget clothing line, we'll be first in the queue...

MORE: Loved Mrs Hinch's curly hair on This Morning? This is the bargain hair tool she used

HELLO! has reached out to In The Style for a comment, and we'll report back. 

READ: Mrs Hinch's makeup artist just revealed the £3 highlighter he used on the Instagram star