The winners for the 2025 Golden Globe Awards will be announced on January 5, 2025 – but they won't just be walking away with a coveted trophy.
Those lucky enough to bag an award – and presenters of the 82nd annual ceremony – will also be treated to a luxury gift bag worth a whopping $1 million!
Curated by the esteemed Robb Report, this year's exclusive gift bag features the centerpiece Atlas Bespoke Weekender Bag and 'The Ultimate Gift Book,' a detailed guide showcasing an extraordinary selection of 28 curated products and experiences spanning travel, culinary, fashion, and beauty.
Recipients can select their preferred offerings.
For those passionate about exploration, they can embark on exclusive getaways such as a private flight and stay to see the Northern Lights in Finland, a three-night stay in a beachfront villa in Turks and Caicos worth $507,492, and a luxury yacht charter throughout the Coral Triangle in Indonesia.
In the beauty and wellness space, the gift bag features a CurrentBody LED Light Therapy Face Mask Series 2, La Prairie's Pure Gold Radiance Concentrate serum, and a non-surgical Stemcell Facelift by Dr. Simon Ourian valued at $40,000.
Wine, spirits, and cigar connoisseurs can savor a Liber Pater wine-tasting experience in France, a Davidoff Cigars travel humidor, and a rare bottle of Komos XO Tequila.
© Robb ReportSpeaking with HELLO! a Robb Report spokesperson shared just how exclusive and luxurious the gift bag is, explaining that it doubles in value from last year’s already opulent offering of $500,000, describing the creation as "a once-in-a-lifetime collection of experiences and treasures".
This is the second year that Robb Report has been at the helm of the Golden Globes gift bag, and this time they've gone even further to ensure it embodies sophistication, exclusivity, and sustainability.
© Robb ReportThis year's centerpiece bag – the Atlas Bespoke Weekender Bag – was crafted exclusively for the 82nd Golden Globes.
Crafted in a rich espresso hue—dubbed 'Mocha Mousse,' Pantone’s 2025 Color of the Year—it’s as stylish as it is functional.
"We’re super excited about this chic chocolate brown. It’s timeless yet on-trend," said the spokesperson.
The bespoke bag is embossed with the iconic Golden Globes logo and features a matching passport holder and stainless steel luggage tag, making it the perfect travel companion for Hollywood’s elite.
© Getty Images"This bag isn’t something you’ll see anyone else carrying unless they’re a winner or presenter," the spokesperson added. "If you spot someone at the airport with it, you know you're in the presence of a Golden Globe honoree."
Last year's bag, which was worth $500,000, featured more than 35 luxury products and experiences, setting a high bar.
Recipients enjoyed private jet credits, yacht charters, and luxury hotel stays, including a $50,000 five-day charter aboard the Celestia Phinisi Yacht in Indonesia and a $20,000 stay at the Ritz-Carlton Grand Cayman. Beauty lovers received high-end items such as LED face masks, truffle-infused eye serum, and a $250 cream from Le Domaine.
One standout from the 2024 bag was six bottles of the world’s most expensive wine, Liber Pater, valued at $193,500. Other guests received emerald earrings worth $69,000 or $10,000 in-flight credits with XO Jet.
The 2025 Golden Globe Awards, hosted by Emmy-nominated comedian Nikki Glaser, will take place on January 5 at The Beverly Hilton hotel in Los Angeles.
