I spent a week turning into a Love Island contestant
Hello, I'm Emmy, and I'm the digital TV and film editor at HELLO!. I have short hair, I am around a size 10, and will usually go for any foundation…
Primark
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Primark just opened a Central Perk cafe - could this BE more exciting?
Primark Manchester has opened its very own Central Perk café to celebrate the 25th anniversary of hit US TV show Friends. Of course, Friends…
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Stacey Solomon embraces new mum style in the cutest £7 Primark PJs
Is it just us, or have you been glued to Instagram, checking out Stacey Solomon's new baby updates? The fabulous Loose Women co-host gave birth to…
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17 things that will blow your mind about the new Primark superstore in Birmingham
If you've ever been in a Primark you'll know that it can be crazy, people everywhere, desperate to get their hands on the latest bargain must-have,…
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Helen Flanagan's £5 Primark leopard print swimsuit looks UNBELIEVABLY expensive
Helen Flanagan is looking insanely hot right now. The Coronation Street star, who is the mum of two daughters, is looking better than ever and is…
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Primark's beautiful bridal range looks so luxurious – but prices start at just £1.50
Brides on a budget can find all of their wedding essentials from as little as £1.50 thanks to Primark's gorgeous new bridal collection. With…
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Primark has dropped a Game of Thrones range for the night is dark and full of terrors
Winter is coming! More specifically, it is coming on 15 April for Game of Thrones season eight – the last ever series of the hugely popular fantasy…
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The 5 denim trends you're going to be wearing this spring
If ever there was a year that you might push those staple skinny jeans to the back of the wardrobe, it's 2019. Spring's fresh crop of denim pieces…
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Primark's new workout gear will make you WANT to go to the gym
All the mince pies are eaten, the Bailey’s has been drunk, the Quality Street tin has been emptied, and now you’re thinking it’s time to don…
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Ruth Langsford's £12 Primark Christmas jumper is not to be missed!
Ruth Langsford got into the festive spirit on Friday's This Morning, stunning viewers in the glammest Christmas jumper ever - and it turns out to be…
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These high street party shoes will have everyone thinking they're designer (we won't tell if you don't)
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We're in love with Stacey Solomon's Christmas jumper – and it's only £15 from Primark!
Stacey Solomon is giving us all the Christmas feels with her latest Instagram post! The lovely Loose Women panellist has shared a snap of herself in…
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Primark just dropped a Mary Poppins range and it's practically perfect in every way
Mary Poppins Returns will be hitting cinemas on 21 December and we are counting down the days until we see Emily Blunt light up the screens as the…
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Strictly star Katie Piper wows in £20 yellow wrap dress – find out where it's from!
Katie Piper is quickly earning herself an army of fans as she lights up the Strictly dancefloor with professional dancer Gorka Marquez every Saturday…
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Everyone's talking about Primark's luxury skincare range - everything is under £5 and here's where it's stocked
A good skincare range is hard to find and what's more, it will usually cost you a fair whack. If you are strapped for cash but still want to treat…
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Stacey Solomon reveals who her best-dressed royal is... (and no, it's NOT Meghan or Kate)
Stacey Solomon is a big fan of some of the royal's style - but it's NOT who you would expect! We caught up with the gorgeous 29-year-old at the…
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Primark's new tartan coat is the perfect dupe from this popular film
High street hero Primark has done it again this season with a series of gorgeous coats at pocket money prices – so gorgeous, in fact, that many of…
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LOVE the Kurt Geiger rainbow bag but can't afford £199? Get yourself down to Primark ASAP
Sometimes, a high street bag lands on the shelves, causes such a storm and it sells out instantly. This year, Kurt Geiger's rainbow Kensington bag…
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Stacey Solomon just announced some really exciting news
Stacey Solomon shared the best news with her Instagram fans on Thursday evening and we are so pleased for her. The Loose Women host took to the…
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Primark is selling an incredible dupe of the Gucci Marmont bag
We’ve always fantasised about owning a closet full of Gucci, but realistically we know that's not going to happen any time soon. Good job then we…